Joel Tam

With over 25 years of experience in media, branding, and advertising, Joel Tam is a seasoned entrepreneur and a creative powerhouse. His journey through the dynamic world of advertising agencies, web development firms, and leading publishing giants like Mediacorp Publishing has equipped him with a versatile and comprehensive understanding of the industry, and allowed him to build a career on shaping impactful narratives for businesses.

In 2009, Joel founded his own agency, quickly establishing a reputation for delivering exceptional results and innovative branding strategies. Over the years, his expertise has attracted an impressive portfolio of top-tier clients, including global brands like Volkswagen, BMW, and Pirelli, as well as luxury hospitality names such as Club Med and Amara Hotels and Resorts.

Joel’s strong advertising background, coupled with his strategic insight, deep understanding of brand identity and market dynamics has made him a go-to expert for companies seeking fresh, creative approaches to reach their audience.