Celeste Loh

Celeste Loh
Strategic Partner Celeste has over 25 years experience in the areas of revenue management and pricing. During her time in IHG, she was responsible for US$4 billion of business over 240 hotels in 59 countries across six brands.

Having started theREVpeople in 2011, with over 10 years of leadership experience at InterContinental Hotels Group (IHG), Celeste has been helping organisations accomplish revenue optimisation through crystalising their strategies, clarifying team focus, driving ownership across sales, marketing and revenue management divisions.

Through her extensive experience, Celeste gained valuable insights in markets such as India, South East Asia, Indochina, Thailand, Australasia, Japan & Korea.

One of her major successful projects included building an enterprise system for an Upselling company which served many reputable companies like Shangri-la, Marriott, IHG, to name a few. Celeste also steered the course in establishing Virtual Revenue Management Team for the development and application of revenue management strategies across a group of hotels in Asia.